Audit rules

Title Length

The first non-empty <title> is shorter than 30 or longer than 60 characters. The threshold is editorial, not a Google limit, so the result is a review. In a QuikSEO audit, a failure has warning severity and counts against the score. The exact condition, its exceptions and its sources follow below.

01 — Definition

How This Rule Is Checked

The rule is a pure function of the fetched page: no extra requests, no account settings. The same input always gives the same result.

Rule Severity and Score

Rule id: title.length
Group: Title
Severity of a failure: Warning
Counts in the score: Yes, whenever it applies to the page
Required for a score: No
Replaces the check: title

Condition and Exceptions

Condition: First non-empty title shorter than 30 or longer than 60 characters (mb_strlen) → review (the threshold is editorial, not a Google limit)
Exceptions: No title → not_applicable

Sources and Project Decision

Sources: Influencing your title links in search results (Google Search Central, S10)
Project decision: Threshold inherited from 66audit.

02 — Title

Other Rules in This Group

The other checks of the same group, each with its own condition and sources.

Duplicate Title Elementtitle.duplicate
Title Missingtitle.missing